For decades, childhood television shows like Sesame Street and Mr. Roger’s House have captivated audiences worldwide with their thoughtful programming and engaging messages. Now, with the rise of new media, how can entertainment and education—or, as Walt Disney defined it in 1954, “edutainment”—be used to reach youth and young adult audiences about mental health? Through a by-youth, for-youth lens, panelists will explore how engaged communication and co-designed content from the new media industry can be used as an effective prevention approach to meet young people’s needs where they are the most: in the digital world.